MOBILE GAME
DESIGN CASE STUDY
Redesigning the Battle Pass system for web3 blockchain game Warden's Ascent.
A rich redesign that fits the lore
Modular battle pass system
Designing a next-level battle pass system designed to empower gamers with premium progression and exclusive rewards. As the platform prepared to unveil its tiered reward tracks, they needed a bold brand identity and UX framework that could scale across seasons while delivering a compelling narrative of elevation and mastery.
MY ROLE
I was tasked with leading the complete redesign for the Warden Ascent battle pass system and flow. This include UIUX work, UX Research and Illustrative work for the assets that is included in the design.
work scope
UIUX Design
UX Research
Illustration
Within a 2 weeks
tools used
the goal
business goals
The goal was to strengthen player retention and monetization by introducing a scalable battle pass framework that rewards engagement through tiered progression and premium upgrades. The system also aimed to enhance brand loyalty and support future seasonal content through a cohesive, visually consistent design language.
user goals
Players needed a clear, motivating, and rewarding experience, one that makes tracking progress, claiming rewards, and upgrading paths intuitive while reinforcing a sense of growth, mastery, and exclusivity.
project goals
The project focused on building a modular and reusable battle pass UI/UX system that delivers immersive visuals, intuitive navigation, and emotional engagement through storytelling and motion. It also ensured flexibility for future themes while maintaining strong readability, consistency, and reward clarity.